If you have discovered PLR you probably have got PLR bundles just sitting on your computer, doing nothing, not earning you a bean. You might even have seen the sales page that comes with some of it but heck that looks far too complicated. But there is something you can do with that sales page and it could earn you some pennies and you could even put your own spin on it all and do something totally unique.
But it’s all HTML stuff and I only know WordPress? Yep, that’s me too. So I decided to make a few of the PLR’s that come with sales pages into mini sites to sell the end product. So that’s selling it as it is not selling it as a PLR product. When I googled how to do this there wasn’t much info so I decided to do my own ‘How To’ explaining how I did it all. Yes, some of these links will be affiliate links but I will tell you which ones are.
You Need a Product
First, you need a product. For this how to I am using a PLR product from my PLR Direct site – yep a totally shameless plug for my own site. I choose the New Seo Guide as it has been created recently and I like the graphics. It also has the option of offering another ‘add-on’ product in the form of videos. When you are looking for a PLR product you do need to check out the licenses. I don’t plan to change the product and sell it as it is so I only had to have a license that covered selling and didn’t look for licenses that allow you to change the product in any way.
Hang on – do I need to change the product? That’s up to you. PLR is used by a lot of people. If everyone didn’t change anything we all would be selling or using the same product which wouldn’t make much sense. For this ‘how to,’ I am leaving it all as it is as the aim is to show you how to get a mini site up and working on WordPress from a PLR product. All the different variables, i.e how much you alter the product, combining more than one product etc, are down to your preference. If you want to do your own spin on the product this is the point you run off and do that. If you change the graphics etc make sure you keep them in a folder as you will need them a bit further down.
Right so I have bought a PLR product and it’s sitting there on my computer. First I make a second copy of the folder so that I have the original to refer back to if I ever need to. File that away and leave it be so that you don’t get confused between the two versions. I then put into a new folder the files that are being sold and zip it ready, renaming it to something that describes the product. As I am not selling this as PLR product I don’t want to include the sales pages and all the extra bits. So now I have the actual product ready to upload and sell.
In the PLR folders that you bought they often look a bit like this. The New Guide to Seo comes with all these folders. A quick run down on what they are.
- The Backlink Checker is an extra freebie with the bundle.
- The Desktop.ini is ……I’ll be honest I don’t have a clue and not got to Googling it yet.
- Guide, Cheat Sheet, MindMap and Resource Report – these are the main bits of the whole thing and is what I will be selling. They are zipped and ready to upload ( bottom of the list)
- Sales Letter and Thank You Page – this is the folder we will be starting in as its the ready made page that is included in selling the product.
- Sales Video – has a copy of the video that is on the sale page.
- Legal Pages – already done for you Privacy, Discloser and Terms, and Conditions.
- Graphics – These are the ebook covers in different poses and styles.
- Articles – A set of ten articles to help you push your product.
- Banners – Ready made banners that you can place on your blog pointing to your mini site.
- Promotional Email Swipes – Handy for your email list
- High-Quality Ecovers – this has the main ecover in different colours and styles. Handy for just selling the ebook and want it to look different
- Social Media Image Pack – 10 images with text overlay with different quotes.
Hosting and Set Up -Your Mini Site
So we have our product ready to go and were familiar with what we have to play with. Next, we have to put it somewhere. I decided on a separate domain for mine as I found co.uk domains on offer for 99p. But you don’t have to put it on a separate domain and you can put it on your existing domain as a subfolder. It depends on your hosting setup so check what you can do with your hosting. If you want to go this route you would install another copy of WordPress on a subfolder through your cpanel. It would be then www.yourdomain.com/newsubfolder with its home page being on the newsubfolder.
Whichever route you are going, new domain or subdomain, get that setup. On mine, I have installed the following.
Divi from Elegant Themes ( affiliate link) – I love Divi as It can create just about anything I want and as I want to recreate the sales page its ideal. If you are setting up on a subdomain and want it to be consistent with your theme and overall look you could use your existing theme and then use the Divi Builder Plugin ( aff link) to style the pages if your current theme lacks the omph or flexability.
Statcounter – I use Statcounter for my analytics program so substitute for whichever is your analytics of choice.
Bloom from Elegant Themes ( another affiliate link) – Bloom is Elegant Themes email opt-in plugin. It does everything I want and also just started linking to Converkit which I use so is even more useful to me now.
WordPress iSell – Sell Digital Downloads – I tried others but this one does what I wanted it to do. I did try Woocommerce as I use that a lot but it was going to be too long winded to work around not having a basket and product pages. I just wanted to sell one item and go straight to Paypal. This plugin does that.
With WordPress, theme, and plugins all in place next is the content bit.
At Last The Content
I always get some of the content in place before fiddling with the pretty bits.
I set my permalinks to what I prefer.
I set up the default font and sizes at this point ( appearance/customize) as I will be going back and forth from PLR Sales page to my page and don’t want to be fiddling with that as I go.
I also turn off the Divi default navigation as my mini site doesn’t need a menu. I don’t want to give readers choice or an excuse to go off wandering. The mini site I am creating is like landing pages on steroids.
Then I set up the pages Privacy, Disclosure and T&C’s. The PLR came with the pages pre-made so I open Chrome and copy and paste the content into my pages. Check through the pages as they sometimes use [your url] or [ your domain] so that you can go through and add your details.
Next is creating the Home page, which is creating a page called home, nip over to settings/reading and set it to Home as your static page. I then recreate the home page. This is the bit that takes the longest. I work down the page copying the text from the PLR page to my Home Page making any changes as I go. I’ve add screen captures of the admin view of my home page, the original home page, my version of the home page so you can get an idea and not panic when your page seems really really long.
I then create a product in the iSell ( that’s what Sell Digital Products is in your admin menu). It gives me a URL that I can use to on my home page. I go back to the home page and add the URL into the various ‘Buy Now’ images and texts.
Next, I create a Thank you page. If you’re selling just one product with no upsells you can create just a simple thank you page – then go back to your product in iSell and add in its custom Thank you page that you just created. But I also got the upsell Video PLR too. So my thank you page is a ‘thank you but wait’ sort of page. So I create a Thank you page which tells the customer they can upgrade. This is the page I put as my thank you. It will link to the second sales pages ( for the videos) I create so I have to remember to go back into the thank you page and add the links. I then create a page to sell the Videos, so a second sales page. The Video PLR package came with the same folder up so I used their sales page set up and created a second product for the videos.
There can be a bit of back and forth with inserting links etc but hopefully, it goes like this.
Sales Page A promotes product A and sells product A > thank you page A has link to Sales Page B > Sales Page B has and promotes product B > Simple thank you page.
It’s all nearly done. I create HTML links of the legal pages and when I go into Divi customize to finish of design tweaks I add the code the footer. I set up the Bloom plugin to capture visitors email addresses as the Video PLR came with a Giveaway Report which I use for this. Lastly, I add the analytics so that I can see visitor numbers.
Did I miss anything or anything not clear?
Once you see how easy it is to set up a mini site with WordPress using PLR all it takes is a bit of imagination and a little bit more time to set up your own product.